The Hero Effect® - Creating a Culture of Heroes at Every Level
Monday, May 8 | 4:30 - 5:00 pm
Kevin has a simple philosophy when it comes to leadership. He believes that you are "a leader of one or a leader of none." He believes that leadership begins with mastering self along with the daily habits required to become world-class leaders, mentors and coaches to the teams we live and do business with. The foundation of this keynote can be summed up in one powerful idea…we reproduce what we are! The role of leadership in an organization is to create an environment where people can be the best version of themselves. That is what serves a brand well and stands out in a crowded marketplace.
• Create an environment where people are inspired to be the best version of themselves and deliver world-class performance to the people they serve.
• Develop a team of people that are committed, focused and on fire for the brand they are helping to build.
• Design and deliver an organizational obsession statement that drives high performance and a world-class customer experience.
Heroes Help People...with NO STRINGS ATTACHED! They go “all in” every time they take the field. They understand that in business and in life it’s always personal and never perfect. Heroes create strong connections and reach beyond the borders of transactional thinking to create transformational moments!
Heroes Create an Exceptional Experience: The HERO’s calling card is pure excellence. It’s about using their talents, gifts, and abilities to their fullest potential and highest purpose. The HERO uses the best of who they are to serve more people, more often, in bigger and better ways. The HERO is committed to personal development and shows up better today than they were yesterday. Heroes build trust by serving others with an authentic passion that turns everyday moments into superhuman experiences. The HERO is driven to serve others and understands that the greatest rewards in life are determined by how well we take care of the people we live and do business with.
Heroes Take Responsibility: HEROES own the moments that matter! They are actively present and engaged and do not believe in random acts of kindness. The HERO is motivated instead by intentional acts of difference-making. They live by a simple code; “bring your best stuff to the present moment and pour it into the lives of others.” They understand that before you can lead anyone else, you must first be able to lead yourself. The HERO owns their attitude, their actions, and their results. They are committed to the best possible outcome in every situation regardless of circumstances or events beyond their control. The HERO leads by example and knows that true success is found in the power of simple choices.
Heroes Live and Work with Optimism: HEROES see the world differently. For them, it’s not about positive thinking, it’s about perspective. Looking through the lens of optimism gives the HERO a supernatural vision. They see what others cannot. They see opportunities instead of obstacles – possibilities instead of problems. When things go wrong…and they will, optimism is what helps the HERO turn life’s messes into a masterpiece.
In his signature style, Kevin will use real-life stories and examples combined with rich content and humor to drive home The HERO Effect principles and ideas. He will deliver actionable ideas that every leader can implement immediately to begin creating a culture of excellence at every level in their organization.
About Kevin Brown
Kevin Brown’s unconventional path to business and personal success has taught him that winning in business and in life requires anything but conventional thinking. He grew up in Muskegon, Michigan where his blue-collar roots taught him the value of hard work and determination. With a streetwise aptitude and a never quit attitude, he worked his way from the front lines in business to the executive boardroom.
Kevin understands what drives organizational excellence and customer loyalty. He knows first-hand how great brands think, feel and act. He is a branding and culture expert with a 30+ year career in franchise development. He spent the last 20 years of his corporate career as part of a leadership team that built a littleknown family business into the #1 franchise in their industry with annual revenues exceeding $2 billion dollars. Since 2016, he has traveled the world pursuing a mission to share The HERO Effect® message with as many people and organizations as possible.
The HERO Effect® is a simple philosophy that separates world-class organizations and high-performance people from everybody else. Kevin is passionate about helping people expand their vision, develop their potential, and grow their results. And, as the father of a child with autism he knows firsthand how the principles of true success reach beyond the boardroom and into the lives of real people facing the challenges of everyday life.
As a highly sought-after keynote speaker, Kevin has had the privilege of speaking to a wide variety of organizations including American Express, Delta Airlines, PayPal, ExxonMobil, Nationwide, H&R Block, Sprint, Ernst & Young, Million Dollar Round Table, Merck, Booz Allen Hamilton, and many more.
Kevin is the bestselling author of The Hero Effect® (2017/2019). In his second book, Unleashing Your Hero (Harper Collins Leadership/Nov 2021), Kevin shares how the heroes who transformed his life are people just like you. People who were willing to use their gifts and abilities to serve others at a high level. This book is a guide to help everyday people discover and unleash their hero at work and in life.
Kevin has received numerous honors, including being named one of the ‘Top 10 Keynote Speakers of 2021’ by SpeakInc; one of the ‘Top 41 Motivational Speakers Who Can Energize Any Sales Team’ by ResourcefulSelling; among the ‘Top Customer Service Speakers’ by Eagles Talent Speakers Bureau; one of the ‘Best Keynote Speakers of 2019’ by NorthStar Meetings Group; and an elite and in-demand ‘Gold Star Speaker’ by GDA Speakers.
Kevin entertains, inspires, and challenges people to show up every day and make a positive difference at work and in life.